10 Sep 2009, 11:24pm
japanese snacks:


Lucky Stick


I was browsing the snack shelf at the Japanese grocery store when I spotted this Pocky Imposter! Sitting right next to the real deal, even. The ever Engrishy “Lucky Stick” biscuits came in two flavors that day – strawberry or cappuccino cream. Strawberry’s kind of standard and boring, so I opted for the cappuccino.

First off, when I opened the box, I was hit with that sickeningly sweet instant flavored coffee smell (very similar to those “International Coffee” mixes by General Foods). Visually, I could tell that there was only a very thin layer of cream. Perhaps I’m just accustomed to getting more generously coated icing, like they have on the thicker dessert Pockys.

As for the final assessment after taking a bite: the artificial coffee flavor was not very good at all, and left an unpleasant aftertaste in my mouth.

I guess they were trying to emulate the Pocky but totally missed the mark. Not even close, Lucky Stick. Not even close.


One upside: I did enjoy stacking these Lucky Sticks together for the photo! XD

You demonstrated remarkable restraint by not making ANY of the sophomoric jokes I would have if I were writing about a product called the Lucky Stick. Kudos to you!


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